Course outline

The Classroom's social media masterclass will give you all the skills you need to go from social media novice to expert! 

Over 2 afternoons, you'll learn all the necessary skills to succeed on the platforms which are right for your business, understand how they fit into your overall marketing plan, what makes great content, identify and target the right audiences and set up effective advertising campaigns.

You'll learn strategies and tactics to meet your business objectives, advanced storytelling and content strategies, tools for creating and optimising content, and advanced advertising and measurement tactics. 

 

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What you will learn:

The course will cover:

  • The social media landscape 
  • Planning for social media  & real business objectives.
  • Strengths & weaknesses of the key platforms, and which businesses should be using them.
  • Best in class examples on each platform.
  • Content best practices - what makes people engage with & love your business.
  • Creating content themes
  • Bringing your content to life
  • Finding your audience - advanced targeting.
  • Advanced advertising strategies
  • Insights and measurement
  • Case Studies

Still wondering whether this course is for you? We know what youre thinking. I know how to do social media. Ive been doing it for years. Sure, you have. But have you been doing it well? Are you converting your fans into customers? Are you really targeting them with genuinely interesting and valuable content that will ultimately lead to sales? We can help you make that happen. 

Click here to book our next course.