Seth has been working in the social media industry for more than 15 years when what started as a side job helping NGOs and charities kickstart their social media presence turned into a full-time job.

For the last 13 years he’s been running his own marketing agency, Tailgunner, and has worked with some amazing brands and businesses in New Zealand and throughout the world.

Seth joined the classroom in 2023, taking over from Claire O'Connell, an ex-Facebook employee who designed and built the awesome social media courses you see on offer today.

Claire worked for popular social media networks MySpace and Bebo before joining Facebook where she worked with some of the UK’s top advertisers before being transferred back to New Zealand to run Facebook's advertising operations here. 

Everything you will learn in these courses come from Claire’s amazing insider tips and Seth’s valuable experience.